CES 2026 Review: The Booth Trends That Won
What brands did on the CES 2026 show floor and what you can copy. Get the 76-page deck.
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What we saw at CES 2026
- LG, Panasonic, Hisense and TCL took over whole areas. Their booths looked like museums and attractions.
- Gated entry was the new model. Panasonic made a line at the door and collected data from each visitor.
- Live demos won. Hundreds of people stood around the LG robot demo.
- Many booths did not say what the company does. After 15 minutes at one booth, the business was still unclear.
- Lenovo, Accenture and PwC ran lounges for clients only. Lounges are a less common sponsor choice, so they stand out.
- Creators drew the crowds. will.i.am ran a live show from the LG booth.
- Insta360 designed the official show bag. Attendees carried the brand around the show.
What is in the deck
76 pages: area takeovers, gated entry, demos, content, meetings, lounges, freebies, creators and vertical areas.
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